Goal and Directive
Article objective:
The primary objective is to explain what are editorial guidelines while introducing the feature of
Teketrek (content brief generator) that could help the audience interested by this search.
Guideline
The article should be suitable for publication on the blog of teketrek.com, taking into consideration
the following guidelines:
■ Audience: Keep in mind that the audience includes non-native English speakers. Make the
article easy to read and understand for a diverse audience.
■ Sentence and Paragraph Length: Opt for short sentences and paragraphs to enhance
readability and comprehension.
■ Conversational Tone: Write the article in a conversational manner, as if you were speaking
directly to the readers.
• Engaging Introduction: Begin the article with a compelling and attention-grabbing
introduction that hooks the readers and entices them to continue reading.
■ Clear Structure: Organize the article in a logical and coherent manner. Use subheadings,
bullet points, or numbered lists to break down the content and make it easy to scan.
■ Authenticity and Originality: Bring a unique perspective or angle to the topic, providing
original insights or personal experiences whenever possible. Avoid regurgitating generic
information that can be found elsewhere.
■ Practical Examples: Include practical examples, case studies, or anecdotes to illustrate key
points and make the content more relatable and actionable for the readers.
SEO-friendly: Keep in mind basic SEO principles such as using relevant keywords naturally
throughout the article, optimizing meta tags and headings, and incorporating internal and
external links to reputable sources.
Please refer to the following articles to get a sense of the blog’s style: